G/FORE products aren’t designed in a cubicle and tested in a factory; they’re born out of a desire to honor the rich tradition of golf while injecting a little more fun and flair back into the game. We test prototypes ourselves, putting in countless rounds on the course and hours at the range.
When we first made our signature coloured gloves, we tweaked everything from the dye method to the stitching on each fingertip until we had a product that we felt was worthy of the game. This detail-obsessed development process still happens with every new product that bears the G/FORE marque – from men’s and women’s apparel to footwear and accessories.
With the modern athlete in mind, we’re fusing a classic aesthetic with premium fabrications and details to make our products uniquely G/FORE. We hope G/FORE can continue to help golf once again move forward — always with a healthy respect for the past.